MATERIAL
The team created an open-feeling cabin interior and paid particular attention to the selecting the right materials and showing them in ways that bring out their best. Heritage Cork used in the console tray is designed to emphasize the texture and visual warmth of the material. The door trim features a fibrous material with a texture that seems to contain air, creating a material-based sense of openness within the cabin. Both of these materials are designed to be low-impact and sustainable. The door trim uses fibers made from recycled plastic bottles and the cork is harvested from the bark of trees without felling. The comfortable interior of the MX-30 is composed of such environmentally friendly materials.
KODO DESIGN
The relationship between people and cars continues to change over time. Today, during such a period of change, Mazda puts forward a ”Human Modern” concept, through the MX-30, to express our daily joy with cars. Based on Mazda’s emphasis on beautiful shape and craftsmanship created with human hands, we explored a new direction that closely matches with a modern lifestyle. We have created a unique design that embodies “Kodo” extension through an unprecedented approach to expression.
BEV ALSO REALIZES A MAZDA-UNIQUE DRIVING EXPERIENCE
Mazda wants people to purely enjoy driving in any situation, and that applies as much to a BEV as it does to any other kind of car. The MX-30 incorporates further-evolved Mazda-unique Jinba-ittai driving performance, achieved through our human-centric development philosophy. Every time you drive the MX-30, you can experience an enjoyable everyday driving experience.
PEACE OF MIND
The demand for safety is increasing day-by-day. As such, Mazda MX-30 is equipped with our further-enhanced advanced safety technology, i-Activsense. Specifically, our injury and damage-mitigating brake technology, Smart Brake Support (SBS), adds a collision prevention function at intersections. Another new technology assists avoiding deviation from the driving lane through monitoring the curb, in addition to lane markings. Despite the MX-30 adopting Mazda's center-pillar-less Freestyle door system, excellent collision safety performance is achieved through a rigid body and structures that efficiently absorb crash energy. In addition, the frame structures pay minute attention to the protection of the high-voltage battery. The MX-30 incorporates these latest safety philosophies and technologies to enable safe and joyful driving.